Keoki Wallace's career in Public Relations started with his appointment as a Managing Officer dealing with the Savings & Loan Crisis on behalf of the United States Government. A key element of the Savings & Loan Bailout was public confidence in the banking systems. Runs on failing Savings & Loans would have devastated the system and the economy. One of Keoki's duties was to regularly meet with the press, communicate with writers, and speak to and deal with the public-- all with the goal of establishing and maintaining the public trust in the system.
Turtle Bay Resort, North Shore, Oahu
Branding in Movies and Social Media
helped go from 38% occupancy to 89% occupancy
in less than one year, while raising rates
Subsequently, Keoki had a string of projects where he served as Director of Public Affairs for Summit Ridge, Director of Public Relations for Turtle Bay Resort, and Director of Public Relations for Half-Hearts Inc. Through It's More Than Just Numbers, Keoki has serviced clients with Public Relations needs as well.